Ah.Pharmaceutical Company Creates Anthropomorphisized Eye Drop Anime to Teach Ocular Health
posted on 2016-09-26 03:53 EDT by Rafael Antonio Pineda
Eri Kitamura, Yōko Hikasa, Mamiko Noto, Emiri Katō, more cast members join 4 episode project
Japanese company Santen Pharmaceuticals is running a new information campaign in Japan to teach people about how the human eye works, and how eyedrops can help maintain it. Of course, they've judged that the easiest way to make this understandable is by using anthropomorphized anime versions of eyedrop active ingredients. The project is planned for four episodes, along with an episode 0 prologue. The prologue and first episode are already available.